Social Media ROI Calculator
Enter campaign revenue and cost to find ROI as a percentage.
ROI is an estimate; consider qualitative factors and long-term value.
Examples
- $5,000 revenue with $1,500 cost ⇒ 233.33%
- $2,000 revenue with $800 cost ⇒ 150%
FAQ
Does ROI include lifetime value?
No, it uses immediate revenue only.
Can costs be zero?
Zero cost results in infinite ROI and isn't supported.
What about non-monetary benefits?
They aren't included in this calculation.
Additional Information
- Positive ROI indicates revenue exceeds campaign cost.
- Useful for comparing marketing channels or strategies.