Keyword Density Calculator
Quickly discover how prominent a keyword is within your article, landing page, or product description. Enter the full word count and the number of times a specific keyword appears to reveal its density as a percentage. Use the result to fine-tune copy so it remains readable while signaling relevance to search engines.
SEO metrics vary; use this as a guideline, not a rule.
Examples
- 1,200 total words with 24 keyword mentions ⇒ 2% keyword density
- 850 total words with 17 keyword mentions ⇒ 2% keyword density
- 2,000 total words with 30 keyword mentions ⇒ 1.5% keyword density
FAQ
What is keyword density?
Keyword density expresses how frequently a word or phrase appears as a percentage of the total word count in your content.
Is higher density better?
Not necessarily. Excessive repetition can harm readability and trigger spam signals; instead, strive for a natural flow backed by relevant supporting terms.
Do plural forms count separately?
For strict density tracking, count only the exact match. If you want a broader view, tally plural or close variants separately to compare their usage.
How accurate is manual counting?
Manual counting is prone to human error, especially with long-form content. Copying the text into a word processor that supports find-and-replace can speed up the process.
Does keyword density influence rankings on its own?
Search engines consider hundreds of signals. Density is one piece of the puzzle alongside content quality, authority, and page experience.
Additional Information
- Keyword density is calculated as (keyword count ÷ total words) × 100, delivering the percentage of text devoted to a specific term.
- Most SEO experts recommend staying between 1% and 2.5% for primary keywords while ensuring the copy still sounds natural.
- A healthy mix of related phrases, synonyms, and supporting keywords can reinforce topical relevance without triggering keyword stuffing.