Marketing Funnel Drop-off Calculator

Enter lead counts at each stage to calculate percentage drop-off and final conversion.

Estimates only; actual funnel performance may vary with data accuracy.

Examples

  • 1000→600→300→90 ⇒ Drop-offs 40%, 50%, 70%; Final Conversion 9%
  • 500→200→50→10 ⇒ Drop-offs 60%, 75%, 80%; Final Conversion 2%

FAQ

Can I use more stages?

This calculator models four stages; adjust numbers to fit your funnel.

What if a later stage has more leads than earlier?

The drop-off will show negative, indicating growth instead of loss.

Does it handle percentages directly?

Enter raw lead counts; percentages are computed automatically.

Additional Information

  • Helps visualize losses between funnel stages.
  • Final conversion compares last stage to initial leads.